Big Sofa TechnologiesOne small stepThe hidden patterns that emerge in sequences of behaviours3 min read·May 17, 2021----
Big Sofa TechnologiesOur team continues to growWe’re constantly improving and continuing to grow, and those two things cannot be separated — excited for our three most recent hires to…2 min read·May 7, 2021----
Big Sofa Technologies21st Century Product TestingAs the insights industry has evolved, many brands have embraced innovative tools that help their people empathise with their customers…3 min read·Apr 9, 2021----
Big Sofa TechnologiesThe view from the cockpitIt’s common for new tech businesses to describe the process of creating, testing and improving features as ‘building the plane while…3 min read·Mar 24, 2021----
Big Sofa TechnologiesBig Sofa Tech Spotlight: GraphQLREST has become the default methodology for building APIs in recent years. You model your application domain as a collection of resources…6 min read·Mar 17, 2021----
Big Sofa TechnologiesThe launch and purpose of Big Sofa’s Diversity & Inclusion BoardI write this as the chair of Big Sofa’s D&I Board — a board with three permanent members and three rotating members across all levels and…2 min read·Feb 15, 2021----
Big Sofa TechnologiesTHE NEXT FRONTIER OF CONSUMER INTELLIGENCEThe limitations of asking questions3 min read·Nov 23, 2020----
Big Sofa TechnologiesGrowing up: Building for the enterpriseWhen describing what’s coming up in your roadmap it’s tempting to focus on the headline features you’re building, to emphasize those shiny…2 min read·Oct 21, 2020----
Big Sofa TechnologiesBig Sofa Tech Blog: Migration PathThis post discusses the migration path we chose, and what’s coming next from Big Sofa.3 min read·Oct 6, 2020----
Big Sofa TechnologiesBig Sofa Tech Blog: RebuildingIn previous blog posts, we wrote about our decision to rebuild some key aspects of the Big Sofa platform. This post details how we are…4 min read·Sep 30, 2020----